Kindle 2 vs Shortcovers

Posted by Kobo February  25, 2009

The Wall Street Journal’s Digits blog covered Shortcovers this morning, comparing us to the Kindle 2. The article included a few quotes from our own Mike Serbinis, EVP of Shortcovers:

The service is clearly targeted at a younger, more attention-deficit afflicted reader, coming with the ability to share comments, create tags, and even Twitter while you read. “People are reading differently than they would with a print edition of a book. They are reading in shorter bursts, with higher frequency,” said Serbinis. “One eye is busy reading while the other eye is looking for authority, and context and relevance.”

Read the whole article at the WSJs Digits blog: http://blogs.wsj.com/digits/2009/02/23/kindle-2-arrives-and-so-do-rivals/

 

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