Were you seen reading on your commute this week? Monday morning the Kobo street team paired up with Seen Reading author Julie Wilson, to have some fun with Toronto subway readers. The team— loaded with 100 Kobo Touch eReaders in our packs—jumped on trains with a mission of surprising Toronto readers.
The first 100 people we saw reading a book, we happily handed over a new Kobo Touch, pre-loaded with Seen Reading! Commuters who showed us they were reading a book on an eReader, tablet or smartphone also received an eReader and were asked to pay their random act of reading forward!
Seen Reading is a selection of short stories, based on Julie’s sightings of people reading in public—which made it a perfect fit to help us show our commuter love!
You can get Seen Reading on sale for $9.99 only until June 3rd! Head over to our friends at Harper Collins Canada’s Facebook Page to enter to win your own Kobo Touch eReader, pre-loaded with Julie’s book!
We had so much fun with Julie and the Harper Collins Canada team. Take a look of the full adventure here!