March 25, 2014

KOBO AURA AND KOBO ARC 7HD NAMED RED DOT: PRODUCT DESIGN AWARD 2014 WINNERS

Toronto, March 25, 2014Kobo, a global leader in eReading, today announced that its flagship E Ink eReader, Kobo Aura, and its 7” Google-certified Android tablet, Kobo Arc 7HD, have been recognized with the Red Dot: Product Design 2014 Award. The devices impressed a panel of 40 design experts, and were selected from 4,815 entries from 53 countries. This win complements Kobo’s growing list of design achievements, which include the Red Dot: Product Design 2013 Award for Kobo Arc, the German Design Award for Kobo Aura HD, and the Good Design Award for Kobo Glo.  

“We’re honoured to have been recognized by the Red Dot panel of experts two years in a row,” said Pamela Hilborn, VP, Product & Design, Kobo. “Excellence in design is an essential part of what makes Kobo unique – it’s how we are able to create beautiful, user-friendly products that deliver the best eReading experience to the most passionate readers around the world.”              

Prof. Dr. Peter Zec, initiator and CEO of Red Dot, on the decision process in the Red Dot Award: “Forty experts assessed the quality of the entries with the utmost care and attention. Due to their backgrounds, they also assessed the special cultural aspects of the designs from 53 countries. But only the best products receive an award from the jury. This is especially reflected in the percentage of successful entries in the Red Dot Award, which is much smaller in contrast to other international design competitions. Therefore, the winners can be proud of their achievements – with their entries, they stood out from the rest and were able to pass the test in front of the critical eyes of the experts. This success will be perceptible during the Red Dot Gala, when the laureates will receive the recognition of the international audience.”

The Red Dot Awards ceremony will take place on July 7, 2014 in Essen, Germany. In addition, the Kobo Aura and Kobo Arc 7HD will be on display in the Red Dot Design Museum, located in Essen, as part of a four week special exhibit.

KOBO AURA – READ IN STYLE AND ELEGANCE, DAY OR NIGHT
The 6” Kobo Aura eReader is a front-lit E Ink eReader that features the first high-resolution, edge-to-edge display available in an E Ink eReader. Kobo’s ComfortLight technology offers the most evenly lit display that is adjustable to suit any preference for the best reading experience – day or night. Available in black and pink, the sophisticated design of the eReader delivers the closest experience to print-on-paper with a 212 dpi and Pearl E Ink screen. With pinch-and-zoom capabilities for FLePubs/PDFs, Kobo Aura creates a smooth experience with a low-flash waveform screen to virtually eliminate page refresh and ghosting. With 4GB of storage (up to 3,000 books), expandable up to 32GB with a microSD card, Kobo Aura has a battery life of up to two months.

KOBO ARC 7HD
The Kobo Arc 7HD runs on Android 4.2.2 Jelly Bean  and offers a beautiful and responsive high definition display – great for reading, watching movies, playing games, and more. With full access to the Google Play Store, the tablet delivers the perfect blend of multimedia with a platform that enhances the reading experience, displaying rich colour magazines the way they were intended.

The Kobo Arc 7HD, is powered by the NVIDIA® Tegra® 3 1.7GHz quad-core processor and 1920x1200 display with up to 1080p video playback delivering a crisp, seamless viewing experience. The HD tablet has 1GB of RAM, a front-facing 1.3 MP HD camera, and a battery that lasts up to 8 hours so readers are never at a loss for words. Available in black, the Kobo Arc 7HD is available in 16GB and 32GB configurations.

About Kobo Inc.
Kobo Inc. is one of the world’s fastest-growing eReading services offering more than 4-million eBooks and magazines to millions of customers in 190 countries. Believing that consumers should have the freedom to read any book on any device, Kobo provides consumers with a choice when reading. Kobo offers an eReader for everyone with a wide variety of E Ink eReaders and Google-certified Android tablets to suit any Reader’s style, including the award-winning Kobo Touch™, Kobo Mini, Kobo Glo, Kobo Aura, Kobo Aura HD, Kobo Arc, Kobo Arc 7, Kobo Arc 7HD, and Kobo Arc 10HD. Along with the company’s free top-ranking eReading apps for Apple®, BlackBerry®, Android®, and Windows®, Kobo ensures the next great read is just a page-turn away. Headquartered in Toronto and owned by Tokyo-based Rakuten, Kobo eReaders can be found in major retail chains around the world. For more information, visit www.kobo.com

About The Red Dot Design Award
With the Red Dot Design Award, the Design Zentrum Nordrhein Westfalen created an internationally renowned product competition. Its prize, the Red Dot, has established itself worldwide as one of the most sought-after quality marks for excellent design. The Design Zentrum Nordrhein Westfalen displays the award-winning products in the Red Dot Design Museum Essen for at least one year.

In order to appraise the diversity in the field of design in a professional manner, the Red Dot Design Award breaks down into the three disciplines Red Dot Award: Product Design, Red Dot Award: Communication Design and Red Dot Award: Design Concept.

Further information at: www.red-dot.de/press